If someone searches for what your website offers, does it even display in mobile Google search results? It might startle you to know that since November, Google favors and primarily displays websites that are mobile-friendly if the user is searching on their mobile device. If your site isn’t ready, you won’t turn up in search… Continue reading How to Get Found in Mobile Google Search Results
Making your website readable on all screen sizes, including mobile devices, shouldn’t trade off the hidden settings needed for people with accessibility challenges, such as vision impairment or navigating a mouse using a chin.
Should your business use a mobile app? Will it help your marketing?
While paying to appear in search results is nothing new, segmenting paid search into mobile ads is relatively new. Additionally, with mobile apps, there are newer ways for your business to be discovered. This post continues the series of mobile marketing: What is Mobile Marketing? Mobile websites Location-based marketing QR codes SMS messages (like email newsletters)… Continue reading Mobile Ads & Paid Search: Mobile Marketing Part 6