Measure and Increase Pinterest Traffic to Your Business

Pinterest is a major source of traffic to websites and it is important that you measure the traffic to your website.

While Google Analytics can give you that data, if you want to look just at Pinterest traffic, there are a few great tools.

Measure Your Pinterest Traffic:

In your browser, type in (replacing yourdomain) to see what traffic has already saved articles in your website to Pinterest. As you can see, I need to improve my own strategy for my content to be shared further on Pinterest.

Measure Pinterest Traffic

Make it easy for others to share

Using social sharing buttons is one of the easiest ways to help people pin your content. I like Digg Digg floating sharebar for that.

Pin ItIn addition, you can add the Pinterest Pin It Button For Images plugin to your WordPress website as well. This will create a small badge to help visitors easily share your content to Pinterest. When they mouse over the image, it becomes visible and integrates nicely to saving a new pin.

Schedule Your Pins

I love scheduling tools that help me plan my time. I’ve used a combination of tools for Twitter, Facebook, Google+, and LinkedIn but didn’t know until recently that I could schedule Pinterest using PinGraphy.  You’ll be able to review the analytics about each category of pins.  Use PinGraphy in conjunction with scheduling your blog posts and social media updates, but do be sure to check in on that content when it goes live.

Know Your Score

You can use PinPuff to measure the score you have for yourself or your business Pinterest account. By learning what influence you have already, you can better determine what content that interests you is being discovered and reshared.

Whether you are using PinPuff or not, do be sure to know at least what content on your site has been shared already and how that traffic is doing.

Please be sure to connect with me to learn how I’m using Pinterest to help my website traffic as well.


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By Courtney Engle Robertson

From high school business education to the WordPress Training team, Courtney helps people of all skill levels get their message out. She lives in south-central Pennsylvania, loves coffee, plays the mandolin, and has a very large vegetable garden.

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