Social Media Account Dilemma: Personal Account vs. Brand Account

Social Media Account Dilemma: Personal Account vs. Brand Account

When creating a social media account, people still get confused if they should use a personal account or a brand account. The social networks where you must have a company profile and where to create: Facebook: http://facebook.com/pages Google Plus: https://plus.google.com/pages/create LinkedIn: http://www.linkedin.com/company/add/show If you violate these terms of service, your profile can be taken down without notice. [...]

Google changes Search Engine Results – What it means for you

Google changes Search Engine Results – What it means for you

Google has introduced a new feature on search engine results pages called “Search, plus Your World“.  These features may have significant impact on how you view search results and how your website displays for others.

Look at the two images below.  The first is a typic search result for “WordCamp“:
Google Search Engine Results

How To Organize Google Plus Circles

How To Organize Google Plus Circles

To get the most focus and value out of Google Plus, organize your circles. The same could be said of Facebook and Twitter lists as well. There are a few approaches to what works best for you, but I’ll share how I get the best use.

What Choices Hold You Back?

What Choices Hold You Back?

I love the start of a new year.  I also love starting new things.  Just… finishing them can be a challenge for me.  At this time of year we have our minds set on a fresh start, a new beginning, or a clean slate from last year and have resolved to make changes that we [...]

Managing Your Work, Family, and Personal Calendars

Managing Your Work, Family, and Personal Calendars

What tools do you use to coordinate your work, family, and personal calendar?  I’ve assembled a few of my favorite tools, both software and web-based.

Google Calendar

Google CalendarMy favorite calendar tool is web-based.  I prefer this tied to either a Gmail or Google Apps account for a few reasons.  First, I can share my calendar with my family so they know exactly where I’ll be at which times.  Secondly, I can get to my calendar from multiple devices.  I also can share my calendar with colleagues and limit the display to show only if I’m busy or free, but limit the specific details from them.

Google Currents – Your Mobile Magazine

Google Currents – Your Mobile Magazine

Google Currents is a new way to make the content of your website mobile-optimized, along with plenty of other social media goodies.  Learn how to create your Google Currents now: Visit this link to get started: https://www.google.com/producer/home To view Google Currents, you’ll need to install the app on either your iOS or Android device.  I’d be [...]

Google Apps for Small Business Productivity

Image representing Google Apps as depicted in ...

How does your business coordinate with others internally or remote workers and virtual assistants?  Sharing calendars within your organization, contacts, and documents are just the beginnings of what your business may need.  While the corporate world may look to MS Exchange Server, the more ideal solution for small businesses is Google Apps.

Google Plus Hangouts for Business

Are you using Google Hangouts in your business? As Google Plus as officially launched Business Pages, I hope to see more businesses using Hangouts. I’ve been really considering how to use them, why to use them, and a variety of ways they could be best implemented.

Yelp matters more to Local Business Owners now due to Siri

Local business owners need to be watching their presence on Yelp.  Earlier we looked at how small business owners can claim their business page on rating/review/check-in services. For some time Google Places aggregated the reviews on other systems into Google Place Pages.  Google’s Place Pages and their reviews matter in terms of search engine results. [...]

Networking vs. Not Working

Recently I was browsing around Facebook, Twitter, and Google Plus.  I saw someone in essence yelling “Buy My Stuff!”.  Sigh… I wanted to scream that the user’s method was Not Working rather than Networking. Clearly this violator hasn’t yet mastered the art of networking, offline or online.  I’m certainly of the mindset that before you [...]

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