What is the best time of the day to update social media?

What is the best time of the day to update social media?

Updating your social media accounts, like Facebook, Twitter, and Youtube, is valuable. But, did you know that posting at various times of the day can increase your chances of being seen?  Here’s a condensed list of the best times to update social media accounts:

Best time to update your blog:

  1. 9am EST publish to be read on your site or RSS
  2. Share the blog post to Facebook at 10am, especially on Saturday’s
  3. Share the blog post to Twitter at 4pm, especially on Friday’s

Best time to update Twitter:

  1. When to tweet: This depends mostly on who you’ve connected with. 14blocks can give you a great snapshot of the past day’s ideal times to reach the most engaged Twitter followers.
  2. Strategy to increase Twitter followers:  follow & unfollow people during late night or early morning hours

Best time to update Facebook:

  1. 11am, 3pm, and 8pm ET (especially Wednesday’s but not Sunday’s)
  2. Morning posts are most effective
  3. Top of the hour, then bottom of the hour (0:00 – 0:15 or 0:30 – 0:45)

Best time to update Youtube:

  1. Friday or Sunday
  2. Follow other social media guidelines to share video


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Courtney Engle Robertson

From high school business education to the WordPress Training team, Courtney helps people of all skill levels get their message out. She lives in south-central Pennsylvania, loves coffee, plays the mandolin, and has a very large vegetable garden.


  1. Kimberly Bohannon on March 3, 2011 at 12:00 AM

    I have printed this out and have it hanging right in front of me. Thanks!!

    • Brian Meagher on March 4, 2011 at 7:52 PM

      I was going to say the same thing. Printed and posted on the wall above my computer. I’ve seen a few of these posts, but Courtney’s is simple, understandable and to the point. Nice job Courtney. Thank you!

  2. Ray on March 3, 2011 at 3:20 PM

    Fascinating. How did you determine which times are best?

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